Keren Baruch’s Post

View profile for Keren Baruch, graphic

Director of Product at LinkedIn, Angel Investor

When it comes to posting on LinkedIn, we’ve heard that you generally know what you want to say, but going from a great idea to a full fledged post can be challenging and time consuming. So, we’re starting to test a way for members to use generative AI directly within the LinkedIn share box. To start, you’ll need to share at least 30 words outlining what you want to say – this is your own thoughts and perspective and the core of any post. Then you can leverage generative AI to create a first draft. This will give you a solid foundation to review, edit and make your own, all before you click post. Responsible AI is a foundational part of this process so we’ll be moving thoughtfully to test this experience before rolling out to all our members. We are excited to hear your feedback. Stay tuned for more details.

  • No alternative text description for this image
Bruce Kasanoff

Short-Form Ghostwriter (Newsletters, Essays & Social Media)

10mo

“If I had more time, I would have written a shorter letter.” We crave clarity and genuine human connection. Not more words.

Aaltje Vincent 👁

Smart and successful job application & recruitment in a ultimate applicant-focused way | Trainer > NEW: ChatGPT for career professionals | LinkedIn Top Voice | #1 📚 bestselling author | Coach | Speaker

10mo

If you use it as a helpfull tool, to make authentic content, it can work for you as a jobseeker. Otherwise it doesn’t. The use of AI can make or break you.

Jim Louderback

Creator Economy Sherpa | Award Winning Curator, Moderator & Speaker | "Inside the Creator Economy" Newsletter | Board of Director | Geek

10mo

Will have to wait and see, but I as a content co-pilot AI can be great. As a content generator and posterator? Maybe not so much.

Like
Reply

No!!!! What's the point of sharing your ideas if they're not your ideas? It undermines everyone on here trying to form and share original perspectives and content.

Noah Stephens

Photographer. Creative Director. Interested in evidence-based counternarratives. Consummate opossum apologist.

10mo

I come to social media to share my thoughts and to see how other people think. If that dialogue is mediated by a robot, that diminishes the value of social media. We might as well enable AI-augmented responses in the comments. Then, my robot can talk to your robot and genuine human connection will no longer be necessary or possible. Strange days.

Roberto Ferraro

Grow and learn with me: personal development, leadership, innovation. I am a project leader, coach, and visual creator, and I share all I learn through my posts and newsletter.

10mo

I have mixed feelings about this Keren. First of all, thanks for sharing the question openly to the community 😊 Even if LinkedIn does not offer it by default, it's at one-click distance, just open chatGPT or any other writing tool, or LinkedIn plugin. So it feels natural that LinkedIn itself may add this feature, like the MS autopilot. On the other side, the feeling that LinkedIn itself is somehow "incentivizing" the creation of loads of AI-generated content makes me a bit uncomfortable. Although in the end it's all about how people will use it. There's already a lot of people commenting with automatic AI-generated responses, with no review, just "dumping", and I find it more and more annoying, and distorting what this amazing platform has come to be. So while on one side we can't stop AI adoption and AI-generated content, perhaps I would also think of how to filter out the fully AI-generated "dumpled" content, and disincentivize the proliferation of "bots accounts" that we saw on Twitter, and especially, Instagram. Curious to hear your thoughts! thanks again!

Jeff Roth

CEO & Founder | Helping Companies Grow "Ready-Now" Leaders to Tackle Relentless Disruption in Today's Markets | Ready-Now Leader Acceleration | First-90 Effectiveness Sprints | Leadership Pipeline & Success Profile Labs

10mo

Curiously skeptical about this. How will this impact our ability to distinguish truly unique and authentic voices and insights from the "voice of the machine?" I'm all for increasing access to the platform but not at the cost of homogenizing the quality and originality of content. And what about giving credit where credit is due? Will these posts be tagged as "generated with the assistance of LinkedIn AI?"

Richard van der Blom

🚀 Insights-based LinkedIn™️ Training for sustainable Sales, Marketing and Hiring Funnels 💥 Sales Navigator & Social Selling Expert | Renowned International Keynote Speaker 🎤

10mo

Although I understand AI is here to stay, and LinkedIn can not ignore it, my initial thoughts is that this will lead to people dumping AI content in the feed. Without reviewing, without editing, without their own tone of voice. The last thing a platform that is build on trust and credibility needs is bots creating content, for other bots to respond. Keren Baruch, I hope you are aware that a lot of people are already using tools to generate AI written comments. And to be honest, that’s not what this platform is about. There are other ways to stimulate people writing content! And maybe we should accept that not everyone is a content creator?

This will lead to a dumping place of AI comments Keren. But worst of all, at the end people don’t trust people anymore. And no trust will also effect Linkedin ads income. Make it visible for people (with an icon) that says ‘this comment is generated with AI’. Be open be transparent, build trust!

Guy Strijbosch

International LinkedIn™️ & Social Selling Strategy for innovative SALES & MARKETING Teams since 2010 [BNI member]

10mo

…another step on the AI-highway…. Even more posts in our feed, even more filters we have to use to see relevant content in our feed. Don’t get me wrong here, I support when users write relevant, insightful posts. But don’t make it too easy. What happens if, let’s say we’d have 1% more creators? Or 5%…of 1 billion users. I hold my breath sometimes. Living on the countryside without traffic jams makes me happy instead of the busy towns with too many people fighting for space to breeze. I feel with AI that we’re being sucked into that traffic jam again. Too many posts and messages in a very limited space. What do you think Keren?

See more comments

To view or add a comment, sign in

Explore topics